Get-to-Know-Us Series: Ralph O'Dell, CEO of n-tara

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Posted by Mary Ellen Miller, Director of Marketing

Ralph addresses the hard questions, and some fun ones too, in this first in a series of get-to-know-you interviews with n-tara's Director of Marketing, Mary Ellen Miller

Ralph Odell

What is the most significant thing that you see coming down the pike for n-tara?
Business opportunity for the works group.

What is unique about your role here?
Being the CEO ….I’m very sales and marketing focused, so as the CEO I’m also CMO.

What is the hardest thing you have to deal with?
The hardest thing we have to deal with is to manage exponential growth on cash flow.

What is the hardest thing you have to deal with pertaining to clients?
From a sales and marketing aspect its setting their expectations and dealing with the very severe budget cuts and turndowns that we’ve had in the last six months.

Due to the economy?
Oh, yes. There’s no question we’ve been impacted by the economy although we still enjoy phenomenal growth it’s not at the same level it has been for the last five years.

The hardest thing we have to deal with, with clients, is getting information from them so we can do our job. Those are the two number one things in my mind that stick out.

What is the most significant thing that you’ve had to deal with a client in the last six months?
It’s the budget cuts with our two largest customers; 50 percent.

What is your favorite sandwich?
Oyster poor boy.

And how is that made?
Fried, oyster poor boy. It’s just a poor boy with fried oysters on it.

What is something we don’t know about you that might surprise us?
I ran a 4:19 mile in high school.
And I was a PADI SCUBA instructor for 11 years. 

Posted by Thomas Eorgan at 10/22/2008 12:45:41 PM | 


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