Posted by Mary Ellen Miller, Director of Marketing
Mary Ellen and Tim speak to the Tri-Cities P.R.S.A.
Media, Trends and Visibility that is.
That's the subject Tim Story and I spoke about at today's Tri-Cities Chapter of the P.R.S.A. (Public Relations Society of America) meeting in Kingsport. I covered some of the current PR Trends and then Tim took over with a discussion of SEO and engagement. I tried to synopsize some of the latest information that I learned at the Hubspot Inbound Marketing Summit held recently in Boston as well as some of the information I've just gathered along the way when it comes to today's changing face of marketing and PR. It was fascinating to talk with PR practitioners who are out there "in the trenches" every day and to get their take on where PR and social media is headed. We particularly had a good discussion around LinkedIn and the benefits of using it as marketing and PR professionals. The question and answer period was so lively and interactive they didn't want to leave. Maybe an afternoon-long round table discussion held here at n-tara is in the offing. I taped the whole talk for podcast and plan to post the slides as well to this blog. Be back soon with that information!